Apple Card is officially shifting from Goldman Sachs to Chase as its issuer, with a 24-month transition period. Here's why Goldman Sachs exited the partnership, how it impacts users, and what developers should anticipate.

After years of speculation, Apple has confirmed Chase will become the new issuer for Apple Card, initiating a 24-month transition period away from Goldman Sachs. This shift marks a significant change in Apple's financial partnerships and raises questions about future features and integrations.
Why Goldman Sachs Exited
Goldman Sachs reported over $1 billion in losses from the Apple Card partnership since 2020. Three key factors drove this:
- Higher-risk approvals: Goldman approved users with lower credit scores than typical for the bank, resulting in a 34% subprime borrowing rate (vs Chase's 15%) and 4% delinquency rate (above the 3.05% industry average).
- Revenue limitations: Apple Card's no-fee structure (no annual/late/foreign transaction fees) restricted Goldman's ability to offset losses.
- Strategic retreat: Goldman has been scaling back its consumer finance operations, including shutting down its Marcus brand and GM credit card.
The exit culminated in Goldman selling its entire $20 billion Apple Card portfolio to Chase at a $1 billion discount—an unprecedented move since credit balances typically sell at an 8% premium.
Transition Timeline & User Impact
Apple confirms no immediate action is required from cardholders during the 24-month transition:
- Existing cards remain active
- Daily Cash rewards (up to 3%) continue unchanged
- Payments still process via Mastercard
- Physical titanium cards still work
- Savings accounts remain accessible

After migration, Chase will appear as the issuer on credit reports. The Wallet app remains the management interface.
Developer & Technical Implications
While consumer features stay consistent, developers should monitor:
- API stability: Apple's Wallet integration shouldn't change, but backend banking APIs may shift during migration.
- Savings accounts: Chase will launch a new Apple Savings Account. Existing Goldman Sachs savings holders can choose to migrate or stay.
- Future features: Chase's infrastructure may enable new financial products leveraging their retail banking ecosystem.
Unanswered Questions
Key unknowns remain:
- Will Chase alter rewards structures post-transition?
- How will Apple Card integrate with Chase's existing payment apps?
- Will physical card designs change?
Apple promises updates "as the transition date approaches" via its official transition page.

This transition underscores the challenges of fintech-bank partnerships. For developers, it's a case study in maintaining service continuity during major backend migrations—a scenario increasingly common as financial tech evolves.

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