New research reveals organizations implementing Continuous Threat Exposure Management (CTEM) achieve 50% better attack surface visibility and 23-point higher solution adoption, creating a widening gap with traditional security approaches.

A new market intelligence study of 128 enterprise security decision-makers reveals a critical performance gap emerging between organizations. The dividing factor? Adoption of Continuous Threat Exposure Management (CTEM). Organizations implementing CTEM demonstrate 50% better attack surface visibility, 23-point higher solution adoption rates, and superior threat awareness across all measured dimensions. While 16% of organizations have implemented CTEM and are pulling ahead, the remaining 84% relying on traditional methods are falling behind.
The Demographics of the Divide
The research surveyed senior security leaders (85% Manager-level or above) from large organizations (66% with 5,000+ employees) across finance, healthcare, and retail sectors. CTEM represents a fundamental shift from reactive "patch everything" approaches to proactively discovering, validating, and prioritizing business-critical risk exposures. This framework has gained recognition as the next evolution of exposure management, with Gartner predicting organizations adopting CTEM will consistently demonstrate stronger security outcomes.
The Awareness-Adoption Paradox
The study uncovered a surprising disconnect: While 87% of security leaders recognize CTEM's importance, only 16% have operationalized it. This implementation gap highlights cybersecurity's core dilemma: competing priorities in resource-constrained environments. Security teams understand CTEM's value but struggle against organizational inertia, budget limitations, and difficulty demonstrating ROI to leadership.
Complexity as Risk Multiplier
Attack surface complexity directly correlates with vulnerability exposure. Organizations with 0-10 domains experienced 5% attack rates, climbing linearly to 18% for those with 51-100 domains. Beyond 100 domains, attack rates spike dramatically due to the "visibility gap" – the disconnect between assets an organization is responsible for and those it can actually monitor. Each additional domain introduces dozens of connected assets and potentially thousands of scripts, creating exponentially more attack vectors.
Traditional periodic security controls cannot scale to manage this complexity. Manual tracking breaks down, ownership blurs, and critical vulnerabilities go unnoticed. CTEM provides continuous, automated oversight to identify and validate these "dark assets" before attackers exploit them.
Why CTEM Matters Now
Security leaders face converging pressures:
- 91% of CISOs report increased third-party incidents
- Average breach costs have reached $4.44 million
- PCI DSS 4.0.1 introduces stricter monitoring requirements
- Regulatory penalties loom larger than ever
Attack surface management has become a board-level concern. Peer benchmarking data shows traditional security approaches stop scaling beyond certain complexity thresholds. For organizations operating in high-exposure environments, CTEM is no longer optional – it's essential for maintaining credible defense postures.
Security leaders must prioritize translating CTEM awareness into action. As attack surfaces grow more complex and regulations tighten, continuing to rely on manual oversight and periodic controls becomes increasingly untenable. The CTEM divide isn't just about technology adoption; it's becoming a fundamental determinant of organizational resilience.

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