Reebok Stride Smartwatch Launches with GPS at $99.99

Reebok has officially launched its new Stride smartwatch in the US, offering GPS functionality and a vibrant AMOLED display at a competitive $99.99 price point. The wearable arrives alongside the Rush model, positioning itself as a mid-range option in Reebok's expanding smartwatch lineup.

What's New in the Reebok Stride

The Stride features a 1.43-inch AMOLED display with a sharp 466 × 466 pixel resolution, providing clear visibility for workout metrics and notifications. Users can personalize their experience with over 100 available watch faces, choosing between two color options: Midnight Steel and Victory Gold.

At just 41 grams and measuring 44.5 × 44.5 × 10.8 mm, the watch maintains a lightweight profile suitable for all-day wear during workouts and daily activities. The device includes assisted GPS functionality, allowing users to track outdoor activities without carrying their smartphone.

Health and Fitness Tracking

Reebok has equipped the Stride with comprehensive health monitoring capabilities:

• Heart rate tracking throughout the day
• SpO2 (blood oxygen) level monitoring
• Sleep health analysis
• Support for more than 80 different workout activities

The smartwatch also includes Bluetooth calling functionality and smart notifications, keeping users connected without needing to check their phone constantly.

Battery Life and Durability

According to Reebok, the Stride should deliver approximately ten days of battery life with typical usage, which is competitive for a smartwatch with an AMOLED display and GPS capabilities. The device carries an IP68 rating for dust and water resistance, making it suitable for swimming and intense workouts.

Integration and Ecosystem

Through Reebok's smartphone app, users can access data-driven insights and set personalized fitness goals. The Stride supports integration with popular fitness platforms including Strava, Google Health, and Apple Health, allowing seamless data synchronization across different ecosystems.

Pricing and Market Position

The $99.99 price tag positions the Stride strategically within Reebok's product lineup:

• $20 cheaper than the Reebok Icon watch
• $40 cheaper than the Reebok Pulse model (currently $139.99 at Amazon)
• Slightly more expensive than the recently released Reebok Rush watch

This pricing strategy makes the Stride an attractive option for budget-conscious consumers seeking GPS functionality without premium pricing.

Availability

While the Stride has officially launched in the US market, Reebok has not yet announced specific release dates or international availability. The company's FCC approval earlier this month suggests the device has completed necessary regulatory requirements for US distribution.

The Reebok Stride smartwatch represents the brand's continued push into the connected fitness market, offering feature-rich functionality at an accessible price point that could appeal to both casual users and fitness enthusiasts looking for reliable GPS tracking without breaking the bank.