Huawei is launching a diamond-studded version of its premium smartwatch alongside the Watch Buds 2, targeting luxury consumers with a design that contrasts sharply with the masculine Royal Edition.
Huawei is expanding its premium smartwatch lineup with the upcoming launch of the Huawei Watch Ultimate Design Extraordinary Master Diamond Edition, a luxury variant that takes the company's high-end wearable to new heights of opulence. The announcement comes as part of Huawei's April 20 product event in China, where the company plans to unveil several new devices including the anticipated Huawei Watch Buds 2.
The diamond edition represents Huawei's push into the ultra-premium smartwatch segment, competing directly with luxury brands that have long dominated this market. According to teaser materials shared on Weibo, the smartwatch features an extensive diamond treatment that transforms the already premium Ultimate Design into a true statement piece.
Diamond Coverage and Design Details
The Huawei Watch Ultimate Design Extraordinary Master Diamond Edition takes luxury to an extreme level. The watch face features diamonds positioned at the traditional 12, 3, 6, and 9 o'clock positions, creating a symmetrical and elegant appearance. Beyond the face, the strap itself is adorned with additional diamonds, ensuring the sparkle extends across the entire wearable.
Perhaps most impressively, even the case of the smartwatch incorporates a diamond-cut design, adding texture and brilliance to the metal components. This comprehensive approach to diamond integration suggests Huawei has spared no expense in creating what could become one of the most luxurious smartwatches on the market.
Design Philosophy: Feminine Luxury
Interestingly, the Diamond Edition appears to be targeting a different demographic than its predecessor. While the Huawei Watch Ultimate Design Royal Edition launched last November featured a masculine design with its digital crown flanked by two round buttons, the Diamond Edition takes a decidedly different approach.
The new variant incorporates a digital crown paired with a pill-shaped button, creating a more streamlined and elegant profile. This design choice, combined with the extensive diamond coverage, suggests Huawei is positioning this model specifically for female luxury consumers who want both functionality and high-end aesthetics in their smartwatch.
Pricing Expectations
While Huawei hasn't officially announced pricing for the Diamond Edition, the company's track record with luxury variants provides clear indicators. The Royal Edition, which launched in China last November before reaching European markets in January 2026, carries a substantial price tag that reflects its premium positioning.
In China, the Royal Edition retails for CNY 24,999 (approximately $3,450 USD), while European consumers face a €3,299 price point. UK buyers encounter a similar premium at £2,999.99. Given the additional diamond coverage and specialized design of the Extraordinary Master Diamond Edition, consumers should expect pricing that exceeds even these already lofty figures.
Market Positioning and Competition
The launch of this diamond-studded smartwatch places Huawei in direct competition with established luxury watch brands that have ventured into the smartwatch space. Companies like TAG Heuer, Montblanc, and even traditional Swiss manufacturers have released connected versions of their premium timepieces, but Huawei's approach of starting with a high-tech foundation and adding luxury elements represents a different strategy.
By beginning with the Ultimate Design platform, which already offers flagship-level specifications and features, Huawei ensures that the Diamond Edition delivers both luxury aesthetics and cutting-edge technology. This dual approach could appeal to consumers who want the prestige of a luxury watch without sacrificing the functionality of a modern smartwatch.
Event Context and Product Line Expansion
The Diamond Edition announcement comes alongside the Huawei Watch Buds 2, suggesting Huawei is taking a comprehensive approach to its wearable strategy. The simultaneous launch of multiple premium products indicates the company's confidence in the luxury segment and its desire to capture different market niches within the high-end wearable space.
The April 20 event in China will likely provide more details about both devices, including final specifications, pricing, and availability information. Given the international rollout pattern of the Royal Edition, consumers outside China may need to wait several months before the Diamond Edition becomes available in their markets.
Conclusion
Huawei's foray into diamond-covered smartwatches represents a bold move into the luxury wearable market. By combining the technical capabilities of the Ultimate Design platform with extensive diamond coverage and a feminine design language, the company is creating a product that could appeal to consumers seeking the ultimate in both technology and luxury.
The substantial pricing expected for this variant reflects its positioning as a true luxury item rather than a mainstream smartwatch. For consumers who value exclusivity and are willing to pay a premium for it, the Huawei Watch Ultimate Design Extraordinary Master Diamond Edition could become a coveted accessory that bridges the gap between traditional luxury watches and modern connected devices.
As the wearable market continues to evolve, Huawei's willingness to experiment with different design languages and price points demonstrates the company's commitment to capturing various segments of the premium market. Whether this diamond-covered approach resonates with consumers remains to be seen, but it certainly represents one of the most ambitious luxury smartwatch launches in recent memory.
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